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Adopt an Expert Skincare Routine

Because every skin deserves unique attention, IN’OYA offers you a complete, simple and effective skincare ritual. Designed in 5 essential steps, this routine is tailored to meet the specific needs of dark, black and mixed skin: cleansing, treating pigmentation, hydrating, targeting imperfections, and protecting from sun damage. Discover the key steps and the right products to reveal a radiant, spot-free and protected complexion every day.

STEP 1 – CLEANSE

Why is it important?
Cleansing is the essential first step of any skincare routine. It removes impurities, excess sebum, pollution, and makeup accumulated throughout the day or night. Proper cleansing allows the skin to breathe and better absorb the following treatments, restoring freshness and balance without irritation.

When to apply?
→ Morning and evening

STEP 2 – TREAT

Why is it important?
This step targets pigmentation spots, dark circles, and signs of fatigue. Thanks to powerful active ingredients, the treatments penetrate deep into the skin to reduce dark spots, regenerate tissues, and even out the complexion. It’s the core of the IN’OYA skincare strategy for visible, lasting results.

When to apply?
→ The serum and eye contour can be used morning and evening. The repairing elixir is applied in the evening only, for optimal overnight regeneration.

STEP 3 – HYDRATE & EVEN OUT

Why is it important?
Well-hydrated skin is stronger, healthier, and more radiant. This step helps maintain moisture balance while promoting an even complexion. Whether your skin is dry, oily, or sensitive, choosing the right hydration will nourish and protect it throughout the day.

When to apply?
Morning, after cleansing and treatment.

STEP 4 – TARGET IMPERFECTIONS

Why is it important?
Some blemishes require a targeted action. This step helps to quickly treat localized breakouts or skin concerns without disturbing the rest of the face. It’s the perfect touch-up for maintaining a clear complexion.

When to apply?
Morning and/or evening, directly on the concerned areas

STEP 5 – PROTECT

Why is it important?
Sun exposure is the main cause of dark spots and premature aging, especially for dark and melanin-rich skin. Protecting your skin daily is essential to prevent pigmentation and preserve the results of your skincare efforts.

When to apply?
Every morning, as the final step of your routine.

OUR DOUBLE-ACTION ROUTINES – ZERO TRACES

For enhanced effectiveness, IN’OYA offers complete solutions that work both on the surface and from within.

With our MEL’OYA® CAPS dietary supplement, you can treat dark spots from the inside while boosting your skin’s natural radiance.

When to apply?

On the surface:
In the morning, as the final step of your routine, apply the SUN’OYA® SPF50 Fluid.
Morning and/or evening, use the MEL’OYA® Anti-Dark Spot Serum — and don’t forget the SPF50 Fluid if the serum is applied in the morning.

From within:
The MEL’OYA® CAPS and SUN’OYA® DEFENSE supplements work internally to reduce dark spots and prevent their reappearance.